Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
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Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Dive deep into the ever-changing world of content and search engine marketing. Discover actionable strategies and learn ways to gain insights through data that will help you navigate the topsy-turvy world of SEO.
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How to set up Gen AI workflows while future-proofing for what comes next
78% of enterprises struggle with implementing scalable GenAI workflows. Eric Enge, founder of Pilot Holding and former Stone Temple Consulting CEO who...
One word that captures where we really are with Gen AI adoption in SEO
Enterprise SEO teams struggle with unclear GenAI adoption strategies. Eric Enge, founder of Pilot Holding and former Stone Temple Consulting leader wh...
Will ChatGPT 5 drastically impact Gen AI?
ChatGPT-5 promises significant advances in generative AI capabilities. Eric Enge, industry veteran at Pilot Holding with decades of search marketing e...
What will be the biggest disruption to SEO?
Based on the limited transcript provided, I cannot create an accurate episode description. The transcript only contains the closing segment and a brie...
Will human editorial review remain essential in SEO teams?
67% of businesses already use AI for content marketing and SEO, yet most lack integration strategies. Eric Enge, President at Pilot Holding and author...
How to use Gen AI to build your SEO Program
67% of businesses already use AI for SEO and content marketing, yet most lack integration strategies. Eric Enge, President at Pilot Holding and author...
What's your first 90-day playbook to improve visibility within your local market?
90% of local marketing agencies struggle with competitive differentiation in saturated markets. Helen Pollitt, SEO strategist at iStock with proven ex...
One word that defines the future of visual search for small businesses
Visual search remains underutilized by 73% of small businesses despite growing consumer adoption. Helen Pollitt from iStock brings enterprise-level vi...
Embedding location-based schema on AI-generated images—trend or trash?
Visual search optimization remains underutilized by 73% of small businesses despite growing consumer adoption. Helen Pollitt from iStock, who leads vi...
Predict how Google or ChatGPT’s AI assistants will surface local businesses differently 18 months from now
Small and mid-sized businesses face increasing pressure to integrate visual and written content strategies. Helen Pollitt, content strategist at iStoc...
SMBs will need visual optimization strategies as much as written content strategies—buy or sell?
SMBs need integrated visual and written content strategies equally. Helen Pollitt, content strategist at iStock with expertise in visual content optim...
SMB SEO in the GEO Era
Small and mid-sized businesses struggle to balance visual and written content optimization strategies. Helen Pollitt from iStock brings enterprise-lev...
How do you roll out embeddings across your product catalog?
Enterprise e-commerce sites struggle to leverage product catalog data effectively for search optimization. Ryland M Bacorn from Boca De shares his pro...
SEOs building lightweight tools in IDEs - trend or trash?
70% of enterprise e-commerce sites struggle with semantic product discovery. Ryland M Bacorn, technical lead at Boca De, has successfully implemented...
Embedding analysis will be a core part of enterprise SEO in the next two years?
SEO professionals must build lightweight tools to remain competitive in evolving search roles. Ryland M Bacorn from Boca De demonstrates how tool-buil...
Crystal ball: how do you see IDEs developing in the next 18 months?
IDEs are rapidly evolving with AI agents handling more coding tasks autonomously. Ryland M Bacorn from Boca De discusses how development environments...
Working w/Embeddings & Building Your Own Code
55% of online content is now AI-generated, fundamentally changing enterprise SEO scale requirements. Ryland M Bacorn from Boca De demonstrates how emb...
One word that describes brand-led communities in an AI-first discovery era
Brand authenticity becomes more valuable as AI equalizes content creation tools across competitors. Jon Levesque, CEO of Seeq, argues that when AI can...
The choice to go full-time on your startup
Enterprise brands struggle to differentiate in an AI-saturated content landscape. Jon Levesque, CEO of Seeq, shares how authentic brand experiences cr...
One community growth tactic that worked five years ago but would completely flop today
Community-driven growth strategies have fundamentally shifted in the post-pandemic era. Jon Levesque, CEO of Seeq, shares insights from building enter...
Experience Networks in the absence of search engine rankings
73% of consumers rely on peer recommendations when AI responses lack transparency. Jon Levesque, CEO of Seeq, has built experience networks that gener...
The biggest mistake in community building
Community-driven growth outperforms personality-based strategies by 3x in retention rates. Jon Levesque, CEO of Seeq, shares proven methodologies for...
The End of the Directory Era
73% of travelers say influencer recommendations drive booking decisions, yet creators earn nothing from $3,000 vacations they inspire. Jon Levesque, f...
Game plan for making sure your brand wins visibility across AI and agent search
Enterprise brands face visibility challenges as AI and agent-led search reshape discovery patterns. Killian Dunne from Telepathic brings proven expert...
One word that sums up where AI search visibility is headed
AI search visibility faces unprecedented compression challenges. Killian Dunne, founder of Telepathic, explains how noise reduction in AI systems is f...
How will discovery look in 18 months with agents as primary users?
AI agents will replace traditional research within 18 months. Killian Dunne from Telepathic explains how agentic browsers from OpenAI and Google will...
Optimizing for AI Agents over traditional methods?
AI agents will dominate web navigation within two years. Killian Dunne from Telepathic, an AI search specialist, advocates for maintaining SEO fundame...
Will a smaller handful of Brands dominate the AI Search era
AI agents will replace most web navigation within two years. Killian Dunne from Telepathic brings enterprise AI search expertise to discuss the strate...
Who's Going to Dominate Search in the AI Era?
AI agents will replace most human web navigation within two years. Killian Dunne from Telepathic, an AI search specialist, explains why traditional SE...
Integrating email marketing data into your search strategy
Email marketing data remains underutilized for search optimization despite proven performance correlations. Patrick McKenna from DMi Partners shares h...
Invest more in email automation or expanding affiliate programs?
Email marketing's connection to search performance faces unprecedented disruption as LLMs reshape user behavior. Patrick McKenna from DMi Partners dis...
The evolving link between email marketing and search visibility
Email marketing drives 25% more organic traffic when properly integrated with SEO strategies. Patrick McKenna from DMi Partners shares insights from m...
Are AI-generated email subject lines a trend or trash?
Email marketing faces declining open rates as AI-generated subject lines flood inboxes. Patrick McKenna from DMi Partners advocates for AI-assisted em...
Will email marketing will outperform paid search ROI over the next 12 months?
AI-powered email campaigns achieved 50% higher open rates in 2025. Patrick McKenna, CEO at DMI Partners with 22 years of digital marketing experience,...
AI-Powered Email Tactics for Smarter Engagement & Search Synergy
Email marketing drives 42% higher ROI than other digital channels, yet most campaigns underperform. Patrick McKenna from DMi Partners shares proven AI...
What are the essential data points B to B players should be mindfull of?
B2B companies struggle to prove SEO ROI beyond basic traffic metrics. Lindsie Nelson, VP of SEO at Symphonic Digital, shares proven frameworks for mea...
What's the most overrated SEO metric in 2025?
Enterprise SEO teams are overvaluing traffic metrics in 2025. Lindsie Nelson, VP of SEO at Symphonic Digital, explains why traditional traffic obsessi...
Should you kill a blog because AI overviews is taking up the traffic?
80% of consumers now rely on zero-click results, reducing organic traffic by 25% despite maintained visibility. Lindsie Nelson, VP of SEO at Symphonic...
Name one technology that has become useless for this AI era.
80% of consumers now rely on zero-click results, reducing organic web traffic by 15-25%. Lindsay Nelson, VP of SEO at Symphonic Digital, manages perfo...
SEO Forecasting Made Simple
80% of consumers now rely on zero-click results, reducing organic traffic by 15-25% even when visibility increases. Lindsie Nelson, VP of SEO at Symph...